Here’s what you need to know about Mesh SEO Optimization
Several factors dictate what content shows up on Mesh’s Explore, the most prominent being SEO (search engine optimization). We know that SEO can be a confusing and ever-changing landscape, so we wanted to share some tips on how to optimize your Mesh posts for better search engine rankings both in-app and on web.
Research keywords: Identify the terms and phrases that prospective followers use to search for your content, products or services, and include them in your post. Including these keywords in your post title, post description, and as topics will help your post show up more easily in search and in Explore.
Make sure your content is mobile-friendly: the majority of Mesh users access the app and website through their phones, so it's important that your content is made accordingly. Vertical videos and images with a 3:4 ratio perform better than horizontal content.
Put the most important keywords in titles and topics: Title keywords and topics help our search engine understand the structure and hierarchy of your content. Use them to highlight the most important information and keywords on your post.
Optimize your images: Use descriptive, keyword-rich file names for your images and include alt text to give search engines more context about what's in the image.
Use internal and external links: Linking to other relevant, high-quality websites helps our search engine understand what your content is about, and linking back to your own content helps Mesh to discover and recommend your other posts.
We hope these tips are helpful! If you have any questions or would like more information on how Mesh can help with your SEO efforts, don't hesitate to get in touch.